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Social Media Today Archives - Social Strategy1

05 Jun

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Social Media Communities 101: Getting Started

June 5, 2012 | By | No Comments

Social Media Communities can be intimidating and difficult to understand at the beginning, but with the help of the trained specialists at Social Strategy1 you can productively grow your online network and reach.

27 Oct

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Are You Guilty of Twitter Blunders?

October 27, 2011 | By | No Comments

Josh Lyford shares some great tips on how to avoid common Twitter blunders.

12 Oct

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What’s in Your Name? Check Social Media Before Naming or Rebranding

October 12, 2011 | By | No Comments

Find out why it is very important to research potential brand and company names thoroughly on the web. Does Qwikster ring a bell?

05 Oct

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Does Your Brand Pass the Social Business Test?

October 5, 2011 | By | No Comments

Simply adding a Facebook “Like” button to your website is not a social media strategy. Read some tips from Pam Moore on how to avoid making mistakes on social networks.

01 Sep

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How to Avoid Pizza Hut’s Facebook F-Bomb Mistake

September 1, 2011 | By | One Comment

Are you using social media to ask customers what they want? Pizza Hut in Southern California is. They used a Facebook Question on their Page to engage fans with a simple question: “How many slices of our tasty Super Supreme can you eat in one sitting?” Sounds like a harmless enough question, right?

18 Aug

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Don’t Fear the Complainer

August 18, 2011 | By | 2 Comments

Give unsatisfied customers a place to voice negative comments, writes social media consultant and speaker Drew Goodman on Social Media Today. Allowing criticisms to be posted on the brand Facebook page, for instance, provides complaining customers with a platform to let you know (and, yes, everyone else, too) that something is amiss. But how can that be a good thing?

11 Aug

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Online Listening: The Impact of Insights

August 11, 2011 | By | No Comments

What do you do with the information you find from online listening? By analyzing the data, you’ll find insights that help you build online strategies.

03 Aug

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Take the Fear Out of Adopting New Social Media Platforms

August 3, 2011 | By | No Comments

Adopting new tech can be daunting, especially when success requires resources like time and expertise. But it doesn’t need to be that way, according to entrepreneur and blogger Joe Hackman in a post on Social Media Today.

13 Jul

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Conversations on Netflix’s Rate Rise Flood Social Media Outlets

July 13, 2011 | By | 9 Comments

Netflix’s announcement of price increases has subscribers venting on social networks and the web.