What’s in Your Name? Check Social Media Before Naming or Rebranding
October 12, 2011 | By admin+ | No Comments
Find out why it is very important to research potential brand and company names thoroughly on the web. Does Qwikster ring a bell?
October 12, 2011 | By admin+ | No Comments
Find out why it is very important to research potential brand and company names thoroughly on the web. Does Qwikster ring a bell?
September 22, 2011 | By admin+ | No Comments
But Netflix’s public relations woes don’t stop there: @Qwikster is already a Twitter account.
And it’s not a business account. Or, for that matter, any type of account you’d want your grandma reading. It’s the handle for Jason Castillo, a self-described bored person with a penchant for four-letter words and little use for punctuation.
August 4, 2011 | By admin+ | One Comment
Today, so much of our news, information and conversation happen on the Internet – which means we have to be good listeners online as well as offline.
July 29, 2011 | By admin+ | No Comments
It seems that Netflix is once again working hard at the reputation management gaffe grindstone. Jason Gilbert on The Huffington Post shared the story of a Netflix consumer (and HuffPost reader) who received a not-so-pleasant email from the company regarding a DVD they had mailed him a couple of days earlier even though he no longer subscribed to their DVD service.
July 15, 2011 | By admin+ | No Comments
See the funny stories from social media that you missed this week!
July 13, 2011 | By admin+ | 9 Comments
Netflix’s announcement of price increases has subscribers venting on social networks and the web.