Archive for SMM & ORM
Social Media Monitoring Not Just for Buzz Analysis Anymore! 5 Facts of SMM.
Determining what your customers and potential customers are saying about you and your competitors can help shape your marketing strategies.
Read moreHelp for A Bad Social Media Romance
A few months ago my boss asked me to launch a company Facebook page and open a brand Twitter account. I did everything he asked but this strategy…
Read moreLet’s Share a Deal: Shopping Goes Social
Successful social media strategies aren’t about cookie cutter solutions. Most firms benefit from the advice of a social media expert who will help navigate the in’s and outs and the do’s and don’ts for each unique situation. To learn more about how group buying and other social commerce sites fit into your brand strategy, contact the Social Strategy1 team.
Read moreNeed Social Strategy? Get a Jenny!
You want an online presence that’s positive and relevant; one that engages customers and builds brand awareness; one that makes you a leader in your industry. But how do you find the time and develop the expertise? @getajenny
Read moreGot 11 Hours to Spare?
Whether you run a busy medical practice or manage marketing for a multi-national corporation, you’re busy. Seriously busy. So where will you find the time to develop, implement, and manage a social media strategy that delivers results? It does take time. According to a business survey by Social Media Examiner, 30% of respondents spend at least 11 hours a week on social media.
Read moreThe Case for Your Practice’s Social Media Strategy
Building the case for using social media in your legal practice can be a challenge—especially if you’re working with professionals who grew up with clunky typewriters or mobile phones built like bricks. And while their hesitancy to jump into the social media landscape is understandable, that doesn’t mean the case is closed.
Read morePut the Social in Your Social Network Strategy
Put the social in your social network strategy
Read moreThe Care and Feeding of Trolls
If the troll occupies an online brand community, carefully consider whether the actions warrant a ban. Social Media DIY Workshop for Small Business advises identifying exactly why you’re editing or deleting a comment because someone may challenge you later.
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