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Mobile strategy/payments

21 Jun

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Mobile Apps Are Taking Over

June 21, 2011 | By | No Comments

A recent study published by Flurry reports that for the first time ever, daily time spent on mobile apps surpasses desktop and mobile web consumption. The results show that the average user spends 9% more time using mobile apps than the internet. The two winners within the mobile world are of course games, claiming 47% and social networking at 32%.

14 Jun

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What Killed the Newspaper Star?

June 14, 2011 | By | No Comments

Take the newspaper industry. The first hit came when Craigslist came alive in 2000 and took away a huge chunk of revenue from classified ads. Now with more and more people accessing information on their smartphones advertisers are choosing to spend their money where people are, and it’s not on print media. Take a look at this graph from Social Media Today:

07 Jun

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To Be or Not To Be Mobile

June 7, 2011 | By | 2 Comments

The stats continue to show that if you have an online presence, you must have a mobile solution. Whether you have an ecommerce site, just a presence for your local storefront, or generating traffic for advertising purposes it doesn’t matter, the business need is there.

01 Jun

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Google Launches Daily Deal Service

June 1, 2011 | By | One Comment

Google launches Group-On competitor group buying coupon service called Google Offers. Today, Wednesday June 1, 2011.

20 May

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Mobile Marketing Too Cutting Edge for Small Biz, Says Survey

May 20, 2011 | By | No Comments

Many small businesses still view mobile marketing tactics, such as text messaging, location-based websites, and mobile apps, as too cutting edge to be of value, according to the 2011 State of Small Business Report from Network Solutions and the University of Maryland. Here’s a snapshot of the researchers’ mobile findings:

10 May

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New PGA Tour Mobile Policy Great for Digital Growth

May 10, 2011 | By | No Comments

The Tour quickly realized how popular this program could become with all parties involved with their business (players, fans, sponsors, and the media).

13 Apr

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MISSING: Mobile Marketing Strategies

April 13, 2011 | By | One Comment

A survey from online business network MerchantCircle found that although small businesses are strapped for time and resources, they’ve largely adopted social media as part of their marketing strategies. However the survey also revealed that merchants haven’t yet latched onto another growing technology: mobile.

06 Apr

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Battlefield Mobile Wallet, Who Will Win?

April 6, 2011 | By | One Comment

Although all the big players are beginning to take steps to offer the next big game changer, they are all definitely going in the direction to make NFC widely available to all mobile solutions.

29 Mar

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More Good News for Mobile Payments

March 29, 2011 | By | No Comments

Last week Starbucks announced that more than 3 million people have paid using Starbucks Card Mobile. It was just January when Starbucks began accepting mobile payments on the new application for iPhone and Blackberry at 6,800 company-operated stores. Reported on USA Today, Starbucks chairman and CEO Howard Schultz made the announcement to shareholders during the […]

24 Mar

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Approaching a Mobile App Developer

March 24, 2011 | By | No Comments

For those of you in the process of coming up with a mobile strategy, Mashable’s Brian Casel gives us this list to guide you and help you make decisions that will help you get the most out of your mobile efforts when approaching a developer.