February 21, 2011 | By admin+ | No Comments
Did you hit the Like button today? If you did, you’re one of the 65 million Facebook users who endorse content daily, according to digital marketer Steve Rubel. He asks whether the Like will replace the links that have been the web’s primary “traffic signal network.” Steve shares three reasons the Like is becoming an [...]
February 21, 2011 | By admin+ | No Comments
Do you want an online reputation management strategy? In a socially wired world, a brand’s answer must be Yes! And if we need an example of why online reputation management is so critical in today’s business environment, we need look no further than the recent Taco Bell lawsuit.
February 16, 2011 | By admin+ | No Comments
Once again Groupon is feeling the heat—this time for one of its featured deals. FTD recently offered a pre-Valentine’s Day Groupon deal: buy $40 of flowers for just $20. Customers who snagged the offer weren’t exactly feeling the love after they say the products offered through the Groupon deal were $20 higher than on the FTD website.
January 26, 2011 | By admin+ | No Comments
The Feds are going social. The Consumer Product Safety Commission (CPSC) has launched the beta site SaferProducts.gov. The site, which officially launches in March, will allow consumers to publicly post complaints about product safety.
April 16, 2010 | By admin+ | No Comments
As social media monitoring (SMM) services make it easier than ever to quantify “conversation,” businesses will need to leverage that data. Here are two ways to turn that info into revenue:
