Blog Archives - Page 6 of 7 - Social Strategy1Social Strategy1

19 Mar

Social Sharing Critical To Successful Sales; Consumers Consult Over 10 Sources Before Buying

March 19, 2012 | By Jeanine Nelson + | No Comments

Consumers want to know what they a buying before they buy it, so they look to their peers for help. Finding out what these people are sharing is key to your business’ success online.

Small Business Stuck in Neutral on Social Media [INFOGRAPHIC]

17 Nov

By Jeanine Nelson +

9 Comments

Blog Blogging Facebook

Small Business Stuck in Neutral on Social Media [INFOGRAPHIC]

November 17, 2011 | By Jeanine Nelson + | 9 Comments

Impact of social media on small business infographic with social media statistics. Nearly three quarters (73%) of our member community of small business owners said they access social networks on smartphones or other mobile devices, yet 67% are holding back investing in social media because they don’t know where to begin.

22 Sep

By Jeanine Nelson +

No Comments

Blog Social Media Guides and How To's Social Strategy1 on Social Media Monitoring

Is the Wile E. Coyote Factor Taking Your Viral Campaign Off a Cliff?

September 22, 2011 | By Jeanine Nelson + | No Comments

Liz Strauss, on American Express OPEN Forum, shares 3 Reasons No One is Helping Your Message Go Viral. One reason businesses fail to go viral, Liz notes, is that they use “buy my stuff” messages that contain no compelling reason to share. Take a moment to think of the content you’ve shared with others. Was it entertaining?

06 Sep

By Justin Dennis +

One Comment

Blog Social Media Guides and How To's Social Strategy1 on Social Media Monitoring

The New Way to Find a Job

September 6, 2011 | By Justin Dennis + | One Comment

If you’re one of the 26 million Americans that are unemployed you should rethink what used to be the typical approach to finding a job. Social platforms have made the world smaller and therefore more personal. What used to be a random name on an application can now be Googled, checked for LinkedIn connections, and viewed as good, bad or crazy based on the Tweets associated to that perspective employee. Not only should people be thinking about the digital print they leave online for all to see but use it to market themselves and make professional connections.

27 Jun

By admin +

No Comments

Blog Social Media Guides and How To's Social Strategy1 on Social Media Monitoring

The Yin/Yang of Social Media for PR

June 27, 2011 | By admin + | No Comments

One way to maximize the reach and effect of public relations social media strategy is through SEO. Online marketing go-to guy Lee Odden recently shared tactics for using social SEO in public relations. I found one his points especially relevant:

01 Jun

By Jeanine Nelson +

One Comment

Blog Reputation Management/ORM Social Media Guides and How To's

One Way to Deal with Negative Social Media Comments

June 1, 2011 | By Jeanine Nelson + | One Comment

How do social media reps deal with not-so-nice comments in a public forum like a blog? Brenda Somich on Social Media Today shares tips for dealing with negative blog comments, but her tips can be used as a guide for dealing with negative reactions on other social media platforms as well.

19 May

By Mike Lewis +

No Comments

Blog Social Media Guides and How To's Social Media Stats

Memorial Day – Good Holiday for Promotional Messages on Social

May 19, 2011 | By Mike Lewis + | No Comments

A new Experian report, shared by Marketing Pilgrim’s Cynthia Boris, reveals that Memorial Day email promotional messages yield a higher transaction rate than those for other holidays, including Black Friday, Cyber Monday, and Mother’s Day.