Social media has become a breeding ground for influencers in today’s digital age. But what if I told you that not all influencers are human? Welcome to the age of AI influencers on Instagram!
Artificial intelligence (AI) has entered the influencer scene, bringing with it a whole new level of creativity and entertainment.
While going through various lists, I came across some amazing AI influencers on Instagram. In this article, I’ll share these popular influencers, their unique characteristics, and their impact on the social media landscape.
Let’s dive in and see how these not-so-human influencers ruling the platform!
A Glimpse Of The Top 15 AI Influencers On Instagram
These virtual personalities have been created using advanced AI algorithms designed to engage with their followers just like human influencers do.
Here is an overview of the Top 15 AI Influencers on Instagram:
SR.NO. | AI INFLUENCER NAME | NUMBER OF FOLLOWERS ON INSTAGRAM | INSTAGRAM HANDLE |
---|---|---|---|
1. | Lil Miquela | 2.6 Million | @lilmiquela |
2. | Lu Do Magalu | 6.8 Million | @magazineluiza |
3. | Shudu | 241k | @shudu.gram |
4. | Bermuda | 231K | @bermudaisbae |
5. | Thalasya | 459K | @thalasya_ |
6. | Imma | 390K | @imma.gram |
7. | Blawko | 125K | @blawko22 |
8. | Kyra | 227K | @kyraonig |
9. | Aitana Lopez | 299K | @fit_aitana |
10. | Anna Cattish | 458K | @anna_cattish |
11. | K/DA | 512K | @kda_music |
12. | Qai Qai | 338K | @realqaiqai |
13. | Rozy Gram | 165K | @rozy.gram |
14. | Lechat | 142K | @lechat.vv |
15. | Milla Sofia | 149K | @millasofiafin |
As technology advances, AI influencers will become even more prevalent on Instagram and other social media platforms.
With the help of machine learning and natural language processing, these virtual characters will become more interactive and lifelike, blurring the lines between reality and virtuality.
Now, let’s take a closer look at the top 15 AI influencers on Instagram and discover how they are changing the social media game:
1. Lil Miquela – @lilmiquela
Instagram followers: 2.6 Million.
Lil Miquela, crafted by Trevor McFedries and Sara DeCou in 2016, has emerged as a leading figure among AI influencers. This Brazilian-American CGI character, known for her perfect looks and stylish flair, has become a sensation on Instagram.
Miquela’s collaborations with top fashion brands, appearances in magazine spreads, and endorsements for labels like Calvin Klein, Prada, Dior, and more highlight her influence in the fashion world.
Beyond modeling, Miquela showcases her versatility as a musician. She produces her own music, engaging a vast audience with her distinct sound. This expansion into the music industry further cements her position as a multi-talented virtual icon.
Despite the discussions about her authenticity, Miquela’s impact on the virtual influencer scene is undeniable.
2. Lu Do Magalu – @magazineluiza
Instagram followers: 6.8 Million.
Hailing from Indonesia, Lu Do Magalu is an Instagram sensation that has captured millions of followers’ hearts. Lu first appeared on YouTube in 2009, promoting iBlogTV on behalf of Magazine Luiza (Magalu), a Brazilian retail company.
Since then, she has become the most visible virtual human globally, with over 24 million followers across platforms. Lu’s content is a mix of unboxing videos, product reviews, and software tips, making her a go-to source for all things tech and lifestyle.
She has also collaborated with brands like Adidas and McDonald’s. Lu’s success is a testament to the power of AI influencers in the digital age.
3. Shudu – @shudu.gram
Instagram followers: 241K.
In April 2017, fashion photographer Cameron-James Wilson created Shudu, the world’s first digital supermodel. Modeled after the “Princess of South Africa” Barbie doll, Shudu quickly gained attention for her stunning beauty.
However, controversy soon followed, as Shudu’s creator, a white man, portrayed her as a black woman, sparking discussions about representation and authenticity.
Regardless of the controversy, Shudu’s impact on the fashion industry and the virtual influencer landscape cannot be overlooked.
4. Bermuda – @bermudaisbae
Instagram followers: 231K.
Bermuda is a Los Angeles-based virtual influencer known for embracing controversy and not shying away from sharing her contentious opinions, which range from political endorsements to climate change views.
With her flashy Instagram persona, she sails through the digital world alongside other virtual influencers like Lil Miquela and Blawko22, engaging in high-profile scandals that amplify her fame.
Despite the drama, her creators have cleverly cultivated her image, aligning her with well-known brands and utilizing her platform to explore the intersection of virtual and real-world influence.
5. Thalasya – @thalasya_
Instagram followers: 459K.
Rising from Jakarta, Indonesia, Thalasya is an Instagram “it” girl who takes her followers on a journey across the beautiful landscapes of Indonesia.
From Bali to Jakarta, and even to a recording studio in Florida, USA, Thalasya’s travels are a feast for the eyes. She funds her travel habits by advertising for restaurants, health pills, hotels, resorts, etc.
Thalasya’s creators, Magnavem Studio, have also developed her into a talented musician, showcasing her versatility and appeal. With Thalasya’s POV, you get to know the power of AI and its impressive tactics to get brand deals and more.
6. Imma – @imma.gram
Instagram followers: 390K.
Imma, meaning “now” in Japanese, is Japan’s first virtual human and model. Created by Aww Inc., Imma rocks a distinctive bubblegum pink bob and ultra-fine fashion.
Her striking appearance and curious personality have garnered attention from fashion to business magazines, and she has been cast for top brands like Porsche Japan, IKEA, Dior, Puma, Nike, and Valentino.
Moreover, she blurs the line between reality and illusion, questioning her identity and challenging our perceptions of what it means to be human in the digital age.
7. Blawko – @blawko22
Instagram followers: 125K.
Blawko22, a hunky 22-year-old male virtual influencer, is Lil Miquela’s good friend and sidekick. Known for his signature face mask and his love for skateboarding, basketball, and tacos, Blawko brings a unique and engaging energy to the virtual world.
The male AI bot represents clothing brands and enjoys a virtual lifestyle with Lil Miquela, showcasing the power of collaboration and friendship in the AI influencer sphere.
8. Kyra – @kyraonig
Instagram followers: 227K.
With over 100,000 followers on Instagram, Kyra is India’s first virtual influencer. This 21-year-old woman from Delhi engages her audience through travel, unboxing videos, and product reviews.
Kyra’s relatable content and vibrant personality make her a strong candidate for Indian market campaigns, capturing the attention of brands and users alike.
9. Aitana Lopez – @fit_aitana
Instagram followers: 299K.
Aitana Lopez, a pink-haired 25-year-old model from Barcelona, is an AI-generated influencer who has taken the Instagram world by storm.
The virtual influencer enjoys video games, cosplay, and working out, and AI created her entire persona.
Despite being a product of technology, Aitana earns an impressive $11,000 per month in brand deals, proving that AI influencers can be just as successful as their human counterparts.
10. Anna Cattish – @anna_cattish
Instagram followers: 458K.
Hailing from Russia, Anna Cattish is an illustrator and animator known for her cute, edgy art style.
Anna shares sketches, cartoons, and daily work through her Instagram account, enthralling her followers with her unique and artistic content.
As part of the visual label Honkfu, Anna brings a fresh perspective of art to AI influencers.
11. K/DA – @kda_music
Instagram followers: 512K.
Blending the worlds of gaming, music, and AI, K/DA is a virtual K-pop girl group created by Riot Games.
Featuring AI-generated characters like Ahri, Evelynn, Kai’Sa, and Akali, K/DA has achieved real-world success with hit songs like “POP/STARS.”
The unique blend of virtual and real-world performances has made K/DA a force to be reckoned with in the entertainment industry.
12. Qai Qai – @realqaiqai
Instagram followers: 338K.
Qai Qai is the virtual doll of tennis star Serena Williams’ daughter, Olympia.
Created by Serena, Qai Qai has a playful and endearing online presence, representing a blend of family, love, and humor in the virtual world.
With a growing fanbase, the adorable AI doll has become a beloved character on Instagram, charming young kids and older adults with her cute posts.
13. Rozy Gram – @rozy.gram
Instagram followers: 165K.
Rozy Gram is a virtual influencer with a unique aesthetic that revolves around fashion, lifestyle, and creativity.
Known for her distinctive style and mesmerizing visuals, Rozy gains followers through her creative posts and relatable content.
Whether it’s showcasing the latest fashion trends or sharing lifestyle tips, Rozy Gram has become a go-to influencer for fashion enthusiasts.
14. Lechat – @lechat.vv
Instagram followers: 142K.
Lechat is a virtual influencer with a feline persona created by the French agency La Mode en Images.
With a fashion-forward personality and a penchant for luxury brands, Lechat engages her audience through lifestyle content and artistic collaborations.
This virtual influencer appeals to cat lovers and fashion enthusiasts, bringing a touch of elegance, mystery, and charm to the Instagram world.
15. Milla Sofia – @millasofiafin
Milla Sofia is a 19-year-old virtual girl from Helsinki, Finland, who subtracts the line between reality and illusion.
With a captivating presence on Instagram, Twitter, and TikTok, Milla has garnered tens of thousands of followers and collaborations with fashion brands.
Her ability to captivate audiences through her illusionary persona has made her a rising star in the world of AI influencers.
Related Read:
Conclusion – Lu Do Magalu And Lil Miquela Are The Most Popular AI Influencers
As I wrap up my journey into the world of AI influencers on Instagram, it’s clear that these virtual characters are more than just pixels on a screen.
They’re changing the influencer marketing game, challenging our perceptions of authenticity, and providing a new form of entertainment for millions of Instagram users.
Key Takeaways: Top 3 AI Influencers with the number of followers.
- Lu Do Magalu: 6.8 Million.
- Lil Miquela: 2.6 Million.
- K/DA: 512K.
So, the next time you come across an AI influencer on your Instagram feed, take a moment to appreciate the creativity and innovation behind their creation!
FAQs
Instagram has AI influencers, and these virtual influencers also make a name for themselves with their marketing and social strategy tactics.
Lil Miquela is the most influential AI model on Instagram. Her feed is filled with many posts of her with other celebrities, influencers, and various brand collaborations.
Instagram does allow AI influencers to be on Instagram. Many AI influencers are pretty famous on this platform.
AI girls on Instagram are nothing but virtual AI assistants made by humans. So, the AI girls on Instagram are not real.
AI will not replace the real influencers. However, real people can use AI tools and more to get their work done faster.
As a Social Media Specialist, Paulward brings a wealth of knowledge and experience to our team. They have a passion for Social Media Specialist and are dedicated to helping our clients succeed.
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